Before I started into all this online stuff, I was in charge of the alliance we formed with Microsoft. Way before that, I used to work with a guy named Craig Rode when we were both responsible for the marketing of some CAD/CAM/CAE products. Now Craig is at Microsoft so I got the chance to both catch up with Craig and with the state of our alliance at PLM Connection. In the video below I ask Craig about what’s changed in the last few years in the Microsoft – Siemens PLM Software alliance, the role that platform providers play in helping customers get value out of PLM and how Office has developed as a platform.
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